AI Marketing Experts Podcast
AI Marketing Experts is your backstage pass to the future of marketing. Hosted by a powerhouse crew of AI-savvy entrepreneurs—Chris Hunter, Jennifer Crego, Brad Killgore, Laura Sutherly, and John Clendenning—this weekly show unpacks the tools, trends, and real-world applications of artificial intelligence in digital marketing. From next-gen automations and smart funnels to creative content, data-driven strategies, and behind-the-scenes interviews with the minds shaping the space—we explore what’s working right now. Whether you’re a marketer, agency owner, or growth-minded entrepreneur, you’ll walk away with actionable insights to stay ahead of the curve. 👉 New episodes every week. 🎧 Subscribe and geek out with us on Apple, Spotify, or wherever you get your podcasts. 📡 Brought to you by the team who lives at the intersection of AI + ROI.st weblog
AI Marketing Experts is your backstage pass to the future of marketing. Hosted by a powerhouse crew of AI-savvy entrepreneurs—Chris Hunter, Jennifer Crego, Brad Killgore, Laura Sutherly, and John Clendenning—this weekly show unpacks the tools, trends, and real-world applications of artificial intelligence in digital marketing. From next-gen automations and smart funnels to creative content, data-driven strategies, and behind-the-scenes interviews with the minds shaping the space—we explore what’s working right now. Whether you’re a marketer, agency owner, or growth-minded entrepreneur, you’ll walk away with actionable insights to stay ahead of the curve. 👉 New episodes every week. 🎧 Subscribe and geek out with us on Apple, Spotify, or wherever you get your podcasts. 📡 Brought to you by the team who lives at the intersection of AI + ROI.st weblog
Episodes

7 days ago
7 days ago
40 min
Struggling to get your business noticed by AI and voice search? Unlock the insider secrets to making your brand the one that AI recommends in this episode!
This episode of AI Marketing Experts dives deep into how the rapid rise of AI-powered search is changing the game for local businesses and service providers. Whether you’re a small business owner, marketer, or agency, you’ll learn actionable strategies to strengthen your digital footprint, share authentic stories, optimize your website for AI, and ensure you’re never overlooked by new answer engines. The conversation covers real-life marketing examples, the importance of recency and authenticity, leveraging testimonials and service pages, tackling technical site issues, and creative tips to stay front-of-mind in your local market. Perfect for anyone ready to future-proof their brand and outshine the competition in the age of AI search!
Inside This Episode:
The shift from asking friends, to Google, to asking AI for recommendations.
How AI adoption exploded, from about 1% to as high as 40–50% in two years.
Your digital footprint: keeping your website and listings current and accurate.
Should you allow bots on your site? What happens when you block good AI crawlers.
Real buying journeys with AI, from a $3,000 flooring sale to picking a home fragrance system.
Name, address and phone (NAP) consistency and why AI needs it to recommend you.
Fresh content that gets cited: testimonials, case studies, press releases, FAQs.
A four-step framework to spot, choose, shape and deploy customer stories.
Turning one story into 15–20 marketing pieces.
Detailed service pages as a quick win for AI and SEO visibility.
Making your marketing fun, authentic and disruptive.
Resources & Tools Mentioned:
• ChatGPT
• Grok Bot / Grok agents
• Google AI Mode
• Muse
• Neil Patel
• Dan Kennedy
• Blueprint for Success coaching program
• Business tools audit
Chapters:
00:00 The AI-Driven Marketing Challenge
01:24 How People Search Now: From Friends to AI
02:49 The Shift: AI as the New Neighborhood Recommendation
05:07 How AI Adoption Has Exploded
06:12 Your Digital Footprint & Small Business Visibility
08:00 Should You Allow Bots on Your Site?
09:04 Conversations with AI: Real Buying Journeys
13:03 Real-Life Stories Drive Decisions
20:01 A 60-Second Self-Test for Your Business
21:04 Why Authentic Content and Stories Matter
28:20 Four-Step Framework for Sharing Stories
35:42 Service Pages and Next Action Steps
36:42 Make Your Marketing Fun & Disruptive
38:15 How to Get Help & Join the Insider Club
Connect with AI Marketing Experts:
https://aimarketingexperts.net/
https://www.youtube.com/@AIMarketingExperts
https://aimarketingexperts.podbean.com/
Is AI recommending your business yet? Like and subscribe, and tell us in the comments: when you ask ChatGPT or Google AI for a business like yours in your town, who shows up?
7 days ago
40 min

Oct 19, 2026
Oct 19, 2026
46 min
Is your business brain scattered? If your team wastes time looking for the latest SOP, key files, or “how-to” steps—or if your AI outputs come out wrong or generic—it’s probably not AI’s fault. The real culprit: scattered, outdated, or unorganized business knowledge.
In this episode, the AI Marketing Experts peel back the layers of what it truly takes to build a functional, practical AI “second brain” that works for your business, your agency, and your clients. Discover how to transform chaos into clarity—so AI can actually help you and your team get better results, not just automations that break.
No matter your company size, blending human know-how with well-organized AI knowledge hubs is the difference between getting “AI slop” and creating real leverage and value. When everything from SOPs to brand voice to customer stories lives in one organized source—and is kept current—your business, your team, and your AI tools get smarter, faster, and more consistent.
You’ll get insights from agency owners on mapping out their brains, practical workflows from “cleaning your room” to operational dashboards, and crucial security tips for keeping client data and sensitive info safe. Plus: why loading your brand voice and internal know-how into AI is key for client-specific marketing that stands out.
Whether you’re starting with Google Docs or ready for advanced solutions like Obsidian, Claude, or Grok Bot, this episode walks you through what works, where to start, which mistakes to avoid, and how to think about security and business outcomes at every step.
Inside This Episode:
Second brains: how to organize essential business knowledge for AI and humans
SOPs: the step-by-step way to avoid out-of-date or inconsistent AI outputs
Obsidian & .md files: why simple text storage powers fast, flexible AI info
Process mapping: from chaos to clarity with the “lay it all out on the bed” approach
AI for process documentation: using tools that pull from video, transcripts, and more
Brand voice: building AI knowledge with client-specific details for unique marketing
Keeping knowledge current: systems for version control and easy updates
Role-based access: protecting sensitive data across team and client logins
Cloud vs. local: security, control, and risk when storing client and business knowledge
Building compounding value: how organized knowledge powers scalable, high-trust marketing
Avoiding “AI slop”: ensuring your automations are driven by accurate, up-to-date info
AI for team and client support: faster answers, smarter onboarding, less confusion
Resources & Tools Mentioned:
• ChatGPT
• Claude
• Gemini
• Grok Bot
• Obsidian
• Supabase
• OneDrive
• Google Drive
• Project management platforms (ClickUp, Trello, Blue)
• Fathom
• ElevenLabs
Chapters:
00:00 Cost of Being Scattered in AI
03:43 Revising outdated SOPs
09:09 Updating and organizing business SOPs
12:35 Customizing Agency Strategies for Clients
14:12 Limitations of AI Website Builders
19:00 Setting Up Project Management Tools
20:43 Using AI for process updates
23:53 Discussing cloud storage solutions
27:22 Securing and organizing client data
30:49 Localizing AI Processing Tasks
36:44 Organizing business tasks with AI
40:00 Defining unique marketing strategies
43:50 Inside AIME Insiders Club
45:23 Joining the free support club
Connect with AI Marketing Experts:
https://aimarketingexperts.net/
https://www.youtube.com/@AIMarketingExperts
https://aimarketingexperts.podbean.com/
Curious how AI agents could actually replace manual work in your business—or just want to see how far automation can go? Like and subscribe, and let us know in the comments: What's the ONE routine marketing or business task you'd automate first if you had your own army of AI agents?
Oct 19, 2026
46 min

Oct 19, 2026
Oct 19, 2026
37 min
Ever felt overwhelmed by the nonstop wave of shiny new AI tools? Are you wondering which platforms will truly save you time (and money) versus which ones will eat up your energy without a payoff? You’re not alone—and you’re in the right place.
In this episode of the AI Marketing Experts Podcast, our panel shares candid stories from the AI front lines to help small business owners, marketers, and agency leaders separate practical automation wins from distracting tech detours. If you want to stop wasting resources, avoid costly mistakes, or finally pick the right AI workflow, this conversation lays out an honest roadmap—no hype, no fluff, just what actually works.
From eliminating hours of email cleanup to optimizing client meetings and website management, our hosts reveal what’s driving real productivity gains and where the common pitfalls lie. They dive deep into how to audit your current tech stack, find hidden AI features you already pay for, and decide when it’s time to bring in outside expertise.
Security is also in the spotlight—with concrete advice to protect your business from the growing risks of AI-fueled hacks and costly API mistakes. If your team is tired of bouncing between platforms, wants to work smarter (not harder), or needs a fresh look at process automation, you’ll find actionable, field-tested guidance here.
Inside This Episode:
Choosing AI tools: how to run a practical audit of your current software stack.
Time-saving automation: real-world uses for bots in email, website management, and reminders.
Plug-and-play models: when to try the latest AI agent vs. stick to a proven system.
Cost management: how to spot and stop recurring software charges for unused AI features.
Platform integrations: connecting AI agents to tools like Canva or QuickBooks for business impact.
Information security: why you must protect tokens, sensitive data, and learn safe integration.
Workflow optimization: which team processes can be offloaded for bigger ROI—without losing control.
AI in Google, Gemini, Claude: lessons from switching between models and platforms.
Prompting strategies: why over-contextualizing voice prompts can drive up costs.
Guardrails & best practices: using lower-end LLMs and rotating API keys for safer, cheaper ops.
AI in client meetings: speeding up website updates and recurring project requests.
The ROI of expert help: when it’s better to delegate AI setup to specialists.
Resources & Tools Mentioned:
• Grok Bot
• Claude
• Google Gemini
• Google NotebookLM
• Canva
• QuickBooks (AI features)
• Future Tools (website)
• GenSpark
• Bots for website/email management
• Tools audit process
Chapters:
00:00 AI updates and new tools
06:09 Understanding project limitations and security
08:27 Keeping up with AI tools
12:29 Evaluating new tech tools
14:22 Using AI tools for efficiency
17:21 Balancing design and client needs
21:35 Conducting a tools audit
23:08 Delegating and choosing the right tools
26:31 Implementing AI Model Updates
33:01 Using AI to hire employees
33:46 Finding a replaceable secondhand expert
37:01 Engaging with the audience
Connect with AI Marketing Experts:
https://aimarketingexperts.net/
https://www.youtube.com/@AIMarketingExperts
https://aimarketingexperts.podbean.com/
Curious how AI agents could actually replace manual work in your business—or just want to see how far automation can go? Like and subscribe, and let us know in the comments: What's the ONE routine marketing or business task you'd automate first if you had your own army of AI agents?
Oct 19, 2026
37 min

Oct 19, 2026
Oct 19, 2026
31 min
How do you keep up with the rapid wave of new AI tools without getting locked into a single platform or risking your business’s data? If you’re an agency owner, consultant, or business leader, you know the pressure: new agentic bots and AI assistants seem to launch every week. But jumping in too fast—or picking the wrong tool—can mean lost time, missed opportunities, and major privacy headaches.
This episode tackles the explosion of simplified agentic AI systems like Grok Bot, Muse, and more, and gets laser-focused on what actually matters for your business. Discover how to protect your IP, stay flexible as trends change, and avoid marketing mistakes that come from blindly following the next shiny new tool.
Instead of a shallow review of the latest bots, we go deeper—sharing practical advice from real-world experience. Hear why human oversight is still critical, how to train your AI “employees,” and why backing up your agent instructions could save you thousands when platforms change. We discuss real scenarios, from firing an AI agent for a costly SEO mistake, to setting up systems so your team (and your data) stay safe as you experiment with new tech.
Whether you’re managing a handful of tasks or scaling a growing team, this conversation delivers clear strategies to get the benefits of next-gen AI—without giving up control.
Inside This Episode:
AI agentic systems: the new “easy button” for marketing tasks, and their hidden risks.
Human in the loop: why you can’t trust agents to always get it right.
Platform-hopping: how to avoid being locked into Grok Bot, Muse, or whatever comes next.
Agent training: what most people miss when automating tasks, and how to fix it.
Data privacy: practical steps to protect your business and client info.
AI policy: why every business needs an AI and data policy ASAP.
Backing up agent skills: how to create portable instructions for any new harness or tool.
Small business workflow: what AI can automate in daily operations, and where you still add value.
IT trends: the movement to run AIs in-house (not just in the cloud), and why it matters.
Guardrails and risk: setting boundaries for bots, and treating them like real employees.
Time savings: real examples of how agentic systems take work off your plate.
Avoiding mistakes: the biggest pitfalls when deploying new AI assistants.
Resources & Tools Mentioned:
• Grok Bot
• Muse
• Dots
• Queue
• Instinct
• Claude Code
• OpenCLAW
• GitHub (for agent file backups)
• Google Drive / OneDrive (for file storage)
• School Groups (online educational portals)
• Gemini (for YouTube video summary)
• AI policy frameworks
Chapters:
00:00 The impact of Grok Bot launch
05:08 Using Grok Bot and dealing with issues
09:08 Managing email with a bot
11:23 In-house AI and hardware advances
14:34 Embracing AI and Future Trends
19:02 Free video summarizing tip
21:31 Creating a hiring funnel strategy
24:23 Storing skill and agent files
27:21 Discussing AI policy and tools
30:06 Join the AIME Insider Community
Connect with AI Marketing Experts:
https://aimarketingexperts.net/
https://www.youtube.com/@AIMarketingExperts
https://aimarketingexperts.podbean.com/
Curious how AI agents could actually replace manual work in your business—or just want to see how far automation can go? Like and subscribe, and let us know in the comments: What's the ONE routine marketing or business task you'd automate first if you had your own army of AI agents?
Oct 19, 2026
31 min
Sep 19, 2026
Sep 19, 2026
32 min
#ai #aimarketing #aiforbusiness #businesstools #aileadership #airealworld
Who should really own the AI rollout in your business — you, your team, or an outside specialist? As AI transforms how we work, one of the most common frustrations is not just implementing tools, but making sure AI actually solves business problems and doesn’t become another shiny distraction.
If your company keeps “dabbling” in AI, starts and stalls projects, or you find yourself building everything (while CEO duties pile up), this episode is a must-listen. Get practical advice for structuring AI responsibilities so adoption moves forward, protects your data, and delivers true business value.
Resources & Tools Mentioned:
• ChatGPT• Claude• Grok• QuickBooks AI• NotebookLM• AI audits• Centralized AI management workflows ("second brain")• EOS & "quarterly rocks" for AI implementation• Alex Lieberman's "Boss/Bulldozer" framework
00:00 Delegating and finding the right expert05:41 Balancing Leadership and Management Roles08:48 Exploring AI in business development12:44 Hiring external expertise15:55 Balancing AI implementation and leadership17:40 Business strategies using AI23:43 Outsourcing AI skills for growth26:06 Accountability for AI implementation30:47 Joining the community resources31:33 Offering AI audit services
Connect with AI Marketing Experts:
https://aimarketingexperts.net/https://www.youtube.com/@AIMarketingExpertshttps://aimarketingexperts.podbean.com/
Curious how AI agents could actually replace manual work in your business—or just want to see how far automation can go? Like and subscribe, and let us know in the comments: What’s the ONE routine marketing or business task you’d automate first if you had your own army of AI agents?
Sep 19, 2026
32 min

Sep 8, 2026
Sep 8, 2026
24 sec
#ai #aitools #aiforbusiness #smallbusinessmarketing #onlinemarketing #automation
Ready to stop drowning in busywork and tap into the next evolution of productivity? AI-powered agents are no longer just hype—they’re practical, always-on "teammates" taking on real-world tasks for marketers, agencies, and small business owners.
Imagine automating the boring, repetitive work that eats up your day—without hiring another person. In this episode, the team demystifies the latest on GrokBot, agentic systems, and why the arms race in next-gen AI agents is moving way faster than you think.
Hear how business leaders are actually using AI tools like GrokBot, discuss what separates the user-friendly platforms from complicated tech, and debate the future of in-house versus cloud AI for security and control. If you want actionable AI ideas and honest feedback (not just hype), this is the episode.
Resources & Tools Mentioned:
• GrokBot by xAI• OpenCLAW• Claude (Anthropic)• Gemini (Google)• Hermes• ChatGPT• Composio• HighLevel• GenSpark / Gemspar• Project management platforms• API integrations• Apple local LLM (discussed conceptually)• Secure cloud and device-based AI agents
Connect with AI Marketing Experts:
https://aimarketingexperts.net/
https://www.youtube.com/@AIMarketingExperts
https://aimarketingexperts.podbean.com/
00:00 Upcoming AI Marketing Trends03:11 Using AI as an answer engine08:19 Trying out a new platform11:09 Connecting Arnold bot to Google Gemini15:01 Explaining GroqBot's capabilities17:43 GrokBot rollout and user control20:41 New Mac features and strategy24:39 Big corporations handling AI data27:55 Making AI decisions and integrations30:08 Chat about AI and bots
Curious how AI agents could actually replace manual work in your business—or just want to see how far automation can go? Like and subscribe, and let us know in the comments: What’s the ONE routine marketing or business task you’d automate first if you had your own army of AI agents?
Sep 8, 2026
24 sec

Sep 1, 2026
Sep 1, 2026
35 min
#ai #aiforbusiness #aitools #smallbusinessmarketing #digitalmarketing #marketingstrategy
Platform wars are heating up. With AI tools evolving at warp speed, how do you choose the right platform—and avoid falling behind?
If you’ve ever felt overwhelmed by the endless stream of AI updates, new features, and shiny tools, you’re not alone. Every week, it seems like ChatGPT, Claude, Gemini, GrokBot, Perplexity, and an army of AI platforms are battling for your attention (and subscription dollars). Should you jump ship, double down on one tool, or spread your bets?
This episode of AI Marketing Experts dives deep into the current landscape of practical AI for business owners and marketing pros. The panel unpacks the pros and cons of leading AI platforms, shares real-world workflows for small teams, and highlights smart strategies for leveraging AI—without getting locked into a single provider.
Resources & Tools Mentioned:
• ChatGPT
• Claude & Claude Cowork/Code
• Gemini & Gemini Spark/Teams
• GrokBot & xAI (formerly Twitter’s Grok)
• Perplexity
• GenSpark
• Second Brain systems (Google Docs, folders, Obsidian, RAG)
• AI skill and prompt libraries
00:00 Discussing AI platform wars
05:21 Exploring Gemini and GenSpark tools
07:40 Discussing AI expertise and collaboration
12:22 Choosing an AI platform
13:24 Developing and Using Skill Libraries
18:56 Balancing Productivity with Different Tools
20:42 Slowing down to focus goals
25:00 Building and Testing AI Systems
29:27 Importance of community networking
32:09 Implementing AI in Business Calls
33:59 Discussing GrokBot and platform choices
Connect with AI Marketing Experts:
AI Marketing Experts: https://aimarketingexperts.net/
YouTube: https://www.youtube.com/@aimarketingexperts
PodBean: https://aimarketingexperts.podbean.com/
Like what you heard? Hit like, subscribe, and share the episode. Have a question for the hosts? Drop a comment: Are you updating your content strategy in light of AI watermark regulations—or staying the course? Let us knohttps://localagencystudio.com/home-service/oto2/w how you’re navigating the changes!
Sep 1, 2026
35 min
Aug 28, 2026
Aug 28, 2026
34 min
#ai #aimarketing #aicontent #digitalmarketing #airegulation #searchengineoptimization
Is your AI-generated content about to get flagged—and possibly penalized—by search engines? With new EU rules forcing major AI tools to embed hidden watermarks in content, there’s a lot of confusion and concern for anyone relying on AI for blogs, website copy, or marketing assets. This episode breaks down exactly what’s happening, what it means for SEO, and how you can future-proof your content strategy.
If you use ChatGPT, Claude, Gemini, or any leading AI writing tool, you need to understand how mandated watermarks and disclosure requirements could impact your rankings, visibility, and credibility. The wrong approach could get your content deprioritized or even deindexed, but the right strategy keeps you competitive—and compliant.
Resources & Tools Mentioned:
• ChatGPT• Claude• Gemini• OpenAI• YouTube’s AI disclosure tools• Perplexity (discussion example)• AI content workflows• EU Artificial Intelligence Act
00:00 AI content watermarking concerns04:36 AI-generated content and its challenges08:16 Debating AI vs human content creation11:17 Google's content quality standards15:36 AI-generated content growth17:20 Early internet challenges and evolution22:52 AI's impact on student essays24:24 Avoiding customer mistrust27:23 AI-generated phone call scams33:18 Upcoming training courses and community updates
Connect with AI Marketing Experts:AI Marketing Experts: https://aimarketingexperts.net/YouTube: https://www.youtube.com/@aimarketingexpertsPodBean: https://aimarketingexperts.podbean.com/
Like what you heard? Hit like, subscribe, and share the episode. Have a question for the hosts? Drop a comment: Are you updating your content strategy in light of AI watermark regulations—or staying the course? Let us know how you’re navigating the changes!
Aug 28, 2026
34 min







