AI Marketing Experts Podcast
AI Marketing Experts is your backstage pass to the future of marketing. Hosted by a powerhouse crew of AI-savvy entrepreneurs—Chris Hunter, Jennifer Crego, Brad Killgore, Laura Sutherly, and John Clendenning—this weekly show unpacks the tools, trends, and real-world applications of artificial intelligence in digital marketing. From next-gen automations and smart funnels to creative content, data-driven strategies, and behind-the-scenes interviews with the minds shaping the space—we explore what’s working right now. Whether you’re a marketer, agency owner, or growth-minded entrepreneur, you’ll walk away with actionable insights to stay ahead of the curve. 👉 New episodes every week. 🎧 Subscribe and geek out with us on Apple, Spotify, or wherever you get your podcasts. 📡 Brought to you by the team who lives at the intersection of AI + ROI.st weblog
AI Marketing Experts is your backstage pass to the future of marketing. Hosted by a powerhouse crew of AI-savvy entrepreneurs—Chris Hunter, Jennifer Crego, Brad Killgore, Laura Sutherly, and John Clendenning—this weekly show unpacks the tools, trends, and real-world applications of artificial intelligence in digital marketing. From next-gen automations and smart funnels to creative content, data-driven strategies, and behind-the-scenes interviews with the minds shaping the space—we explore what’s working right now. Whether you’re a marketer, agency owner, or growth-minded entrepreneur, you’ll walk away with actionable insights to stay ahead of the curve. 👉 New episodes every week. 🎧 Subscribe and geek out with us on Apple, Spotify, or wherever you get your podcasts. 📡 Brought to you by the team who lives at the intersection of AI + ROI.st weblog
Episodes

Sep 8, 2026
Sep 8, 2026
24 sec
#ai #aitools #aiforbusiness #smallbusinessmarketing #onlinemarketing #automation
Ready to stop drowning in busywork and tap into the next evolution of productivity? AI-powered agents are no longer just hype—they’re practical, always-on "teammates" taking on real-world tasks for marketers, agencies, and small business owners.
Imagine automating the boring, repetitive work that eats up your day—without hiring another person. In this episode, the team demystifies the latest on GrokBot, agentic systems, and why the arms race in next-gen AI agents is moving way faster than you think.
Hear how business leaders are actually using AI tools like GrokBot, discuss what separates the user-friendly platforms from complicated tech, and debate the future of in-house versus cloud AI for security and control. If you want actionable AI ideas and honest feedback (not just hype), this is the episode.
Resources & Tools Mentioned:
• GrokBot by xAI• OpenCLAW• Claude (Anthropic)• Gemini (Google)• Hermes• ChatGPT• Composio• HighLevel• GenSpark / Gemspar• Project management platforms• API integrations• Apple local LLM (discussed conceptually)• Secure cloud and device-based AI agents
Connect with AI Marketing Experts:
https://aimarketingexperts.net/
https://www.youtube.com/@AIMarketingExperts
https://aimarketingexperts.podbean.com/
00:00 Upcoming AI Marketing Trends03:11 Using AI as an answer engine08:19 Trying out a new platform11:09 Connecting Arnold bot to Google Gemini15:01 Explaining GroqBot's capabilities17:43 GrokBot rollout and user control20:41 New Mac features and strategy24:39 Big corporations handling AI data27:55 Making AI decisions and integrations30:08 Chat about AI and bots
Curious how AI agents could actually replace manual work in your business—or just want to see how far automation can go? Like and subscribe, and let us know in the comments: What’s the ONE routine marketing or business task you’d automate first if you had your own army of AI agents?
Sep 8, 2026
24 sec

Sep 1, 2026
Sep 1, 2026
35 min
#ai #aiforbusiness #aitools #smallbusinessmarketing #digitalmarketing #marketingstrategy
Platform wars are heating up. With AI tools evolving at warp speed, how do you choose the right platform—and avoid falling behind?
If you’ve ever felt overwhelmed by the endless stream of AI updates, new features, and shiny tools, you’re not alone. Every week, it seems like ChatGPT, Claude, Gemini, GrokBot, Perplexity, and an army of AI platforms are battling for your attention (and subscription dollars). Should you jump ship, double down on one tool, or spread your bets?
This episode of AI Marketing Experts dives deep into the current landscape of practical AI for business owners and marketing pros. The panel unpacks the pros and cons of leading AI platforms, shares real-world workflows for small teams, and highlights smart strategies for leveraging AI—without getting locked into a single provider.
Resources & Tools Mentioned:
• ChatGPT
• Claude & Claude Cowork/Code
• Gemini & Gemini Spark/Teams
• GrokBot & xAI (formerly Twitter’s Grok)
• Perplexity
• GenSpark
• Second Brain systems (Google Docs, folders, Obsidian, RAG)
• AI skill and prompt libraries
00:00 Discussing AI platform wars
05:21 Exploring Gemini and GenSpark tools
07:40 Discussing AI expertise and collaboration
12:22 Choosing an AI platform
13:24 Developing and Using Skill Libraries
18:56 Balancing Productivity with Different Tools
20:42 Slowing down to focus goals
25:00 Building and Testing AI Systems
29:27 Importance of community networking
32:09 Implementing AI in Business Calls
33:59 Discussing GrokBot and platform choices
Connect with AI Marketing Experts:
AI Marketing Experts: https://aimarketingexperts.net/
YouTube: https://www.youtube.com/@aimarketingexperts
PodBean: https://aimarketingexperts.podbean.com/
Like what you heard? Hit like, subscribe, and share the episode. Have a question for the hosts? Drop a comment: Are you updating your content strategy in light of AI watermark regulations—or staying the course? Let us knohttps://localagencystudio.com/home-service/oto2/w how you’re navigating the changes!
Sep 1, 2026
35 min
Aug 28, 2026
Aug 28, 2026
34 min
#ai #aimarketing #aicontent #digitalmarketing #airegulation #searchengineoptimization
Is your AI-generated content about to get flagged—and possibly penalized—by search engines? With new EU rules forcing major AI tools to embed hidden watermarks in content, there’s a lot of confusion and concern for anyone relying on AI for blogs, website copy, or marketing assets. This episode breaks down exactly what’s happening, what it means for SEO, and how you can future-proof your content strategy.
If you use ChatGPT, Claude, Gemini, or any leading AI writing tool, you need to understand how mandated watermarks and disclosure requirements could impact your rankings, visibility, and credibility. The wrong approach could get your content deprioritized or even deindexed, but the right strategy keeps you competitive—and compliant.
Resources & Tools Mentioned:
• ChatGPT• Claude• Gemini• OpenAI• YouTube’s AI disclosure tools• Perplexity (discussion example)• AI content workflows• EU Artificial Intelligence Act
00:00 AI content watermarking concerns04:36 AI-generated content and its challenges08:16 Debating AI vs human content creation11:17 Google's content quality standards15:36 AI-generated content growth17:20 Early internet challenges and evolution22:52 AI's impact on student essays24:24 Avoiding customer mistrust27:23 AI-generated phone call scams33:18 Upcoming training courses and community updates
Connect with AI Marketing Experts:AI Marketing Experts: https://aimarketingexperts.net/YouTube: https://www.youtube.com/@aimarketingexpertsPodBean: https://aimarketingexperts.podbean.com/
Like what you heard? Hit like, subscribe, and share the episode. Have a question for the hosts? Drop a comment: Are you updating your content strategy in light of AI watermark regulations—or staying the course? Let us know how you’re navigating the changes!
Aug 28, 2026
34 min
Aug 28, 2026
Aug 28, 2026
32 min
#ai #ainews #aiforbeginners #airesearch #aitools
Ever feel like you’re drowning in AI subscriptions—or paying for tools you barely use? Many business owners and marketers jump on every shiny new AI platform, only to end up with “death by a thousand subscriptions.” Worse yet, these monthly or annual fees add up fast, draining your budget without delivering real results.
This episode takes you inside the real-world challenge of managing your growing list of AI tools and subscriptions. Whether you’re testing the latest software, picking up AppSumo deals, or adding “enhanced” AI features to every platform, it’s easy to lose track of what you actually need—and what’s eating up resources behind the scenes.
Resources & Tools Mentioned:
• ChatGPT• Claude (including Claude Code)• Gemini (Google Workspace/Notebook)• GenSpark• Manus• GenAI• Perplexity• Zed AI / GLM• Opus / Sonnet / Fable (AI models)• Cowork• ClickUp• Slack (AI add-ons)• AppSumo• Google Calendar (reminders)• AI subscription/usage monitoring workflows
Links:AI Marketing Experts: https://aimarketingexperts.net/YouTube: https://www.youtube.com/@aimarketingexpertsPodBean: https://aimarketingexperts.podbean.com/
Tap like and subscribe if you’re ready to trim the AI subscription bloat! In the comments, share: What’s one AI tool or subscription you discovered you’re not using—and what’s your strategy for keeping your tech stack lean and focused?
Aug 28, 2026
32 min
Aug 27, 2026
Aug 27, 2026
41 min
#ai #aimarketing #aiforbusiness #marketingstrategy #digitaltransformation #futureofwork
Is AI quietly eliminating jobs in your industry—or giving you the edge to outpace your competition? This episode dives into one of the most urgent topics facing small business owners, agency leaders, and marketers: how artificial intelligence is transforming roles, workflows, and opportunities in every business, not just marketing firms.
Join Brad, Jen, and John for an unfiltered conversation about where AI is really making cuts, which jobs are truly at risk, and what new roles are emerging. You’ll get practical advice on how to audit your workflows, retrain your team, and seize the “AI equalizer” moment—before your competitors do.
Agency owners, consultants, entrepreneurs, and business pros: whether you’re rethinking your agency’s org chart or looking to streamline a small team, this episode reveals exactly how AI is changing content creation, design, web development, lead follow-up, and strategic planning. It’s not hype—just actionable insight into how you can future-proof your career or business.
Key Lessons Covered:
- AI job impact: which roles are quietly being cut, and how to spot the signs.- Marketing org charts: how agencies and businesses are restructuring for AI.- AI upskilling: why retraining trumps replacement for most creative and technical roles.- Execution vs. strategy: how to move from routine tasks to higher-value strategic work.- Copywriting & design: how creative roles are evolving with AI tools.- Web development: why WordPress specialists must become “AI curious” to stay relevant.- Sales follow-up: using AI to quote faster and win more deals before competitors catch up.- Operational audits: simple methods to find which team tasks are ready for AI automation.- AI as the great equalizer: leveling the playing field for small businesses against big competitors.- Human in the loop: why judgment and strategic direction remain essential.- First-mover advantage: compressing years of change into months—how to get ahead now.- Team buy-in: how to address fear, encourage learning, and lead through uncertainty.
00:00 AI's impact on marketing jobs06:14 AI's impact on cleaning industry07:42 Impact of AI on Jobs10:58 AI strategy and competitive advantage17:12 Future of Work and Automation18:20 AI and business strategy alignment24:02 Discussing AI's Role in Content Strategy28:10 Automating web design with AI29:42 Web design strategy consultation35:15 Balancing AI and Human Roles39:36 AI Marketing Experts community info41:01 Episode wrap-up and reminders
Resources & Tools Mentioned:
• ChatGPT• Claude• Gemini• Jasper/Jarvis (AI content assistants)• WordPress• CRM and marketing automation systems• Marketing triage agent• Split testing and analytics platforms• Workflow and SOP auditsConnect with AI Marketing Experts: https://aimarketingexperts.net/learning-hub/AI Marketing Experts: https://aimarketingexperts.net/
Links:YouTube: / @aimarketingexpertsPodBean: https://aimarketingexperts.podbean.com
Like, subscribe, and share your experience: Have you performed a content audit lately? What’s been your biggest challenge in making sure your AI-powered marketing stays authentic and effective? Let us know in the comments!
Aug 27, 2026
41 min

Aug 27, 2026
Aug 27, 2026
33 min
#ai #aiforbusiness #contentmarketing #aitools #smallbusiness #digitalmarketing
Is your content at risk of being wiped out? Major platforms are deleting millions of low-quality, AI-generated posts and reviews—what some marketers call “AI slop.” If you’re relying on automated content, you might be gambling with your SEO, brand trust, and even risk hefty penalties.
This episode zeroes in on a digital reckoning for marketers, agency owners, and business leaders: how to avoid the AI-generated content purge and stand out with real, authentic communication. Discover what constitutes “AI slop,” what triggers platform takedowns, and how businesses can adapt new AI workflows without sacrificing quality or voice.
If you want your business’s digital presence to thrive as AI evolves—and want to avoid hidden pitfalls—this episode is for you.
Inside This Episode:
- AI slop: how platforms are detecting and deleting fake or low-value content.- Content audits: running prompts through tools like Cowork or Manus to identify weak pages.- Authentic voice: feeding your own writing to AI for more natural, on-brand results.- Reviews and testimonials: turning genuine customer stories into marketing assets.- Human in the loop: why manual oversight is essential, even with advanced AI agents.- Google’s crackdown: what the May SEO update means for small business websites.- The risk of gaming the system: how quick-fix tactics backfire with modern algorithms.- Storytelling at scale: using your real-world case studies and client wins in your content.- Video authenticity: how simple phone videos can break through the AI noise.
00:00 Discussing AI content issues05:38 Improving AI-generated content09:07 Authenticity in online content12:37 Using AI to Write Case Studies14:04 Using AI for content creation17:31 FTC penalties for fake reviews21:17 Gaming SEO with Blogging Strategies24:25 Educating clients on content integrity30:36 Creating a content library with AI31:27 Creating blogs and reviewing content
Next steps: practical action plans for agencies and SMBs to clean up and future-proof their content.
Resources & Tools Mentioned:
• ChatGPT• Google• Reddit• Manus• Cowork• AI content workflows• AI agents for voice/style matching
Connect with AI Marketing Experts: https://aimarketingexperts.net/learning-hub/AI Marketing Experts: https://aimarketingexperts.net/
Links:YouTube: / @aimarketingexpertsPodBean: https://aimarketingexperts.podbean.com
Like, subscribe, and share your experience: Have you performed a content audit lately? What’s been your biggest challenge in making sure your AI-powered marketing stays authentic and effective? Let us know in the comments!
Aug 27, 2026
33 min
Aug 27, 2026
Aug 27, 2026
24 min
#ai #aiforbusiness #digitalmarketing #searchengineoptimization #smallbusiness #aitools
AI isn’t just recommending your website. Soon, it may be your next customer.
What happens when AI agent browsers—not humans—visit your site, scan your content in seconds, and decide if you even make the shortlist? For small business owners, marketers, and agency leaders, this episode digs into what it takes to future-proof your website for both people and the bots making buying decisions.
If a customer never clicks, scrolls, or even sees your webpage, will AI still choose you? Don’t risk being invisible just because you ignored the new digital gatekeepers.
This week, Brad Killgore and the AI Marketing Experts roundtable break down how zero-click search, agentic workflows, and AI-powered browsers are changing who your site is really for. They reveal what Google’s latest changes mean for authentic, locally-relevant content, and what happens to businesses that ignore the real transformation underway.
Hear war stories from the front lines—a site losing 80% of its web traffic practically overnight; whole segments missing out because they have no easy way for AI to request a quote; websites left untouched for years and now invisible to both humans and algorithms.
What You’ll Learn in This Episode:
- AI-driven website traffic: why your next visitor may not be human.- Zero-click search: how AI is delivering answers before customers see your site.- Website conversion: tips for boosting both human and AI “recommendations.”- Authenticity & local storytelling: why personal stories and real details win with algorithms.- Content structure: how FAQs, schema, and site architecture help bots pick you.- Quoting automation: making sure your site can supply instant answers and estimates.- Local SEO: keeping profiles, listings, and reviews fresh for AI ranking.- Multi-platform reputation: how reviews from Yelp, Facebook, and others shape AI choices.- Brand mentions: using city+brand signals to stay visible in agentic search.- AI content myths: why hit-the-button, generic output won’t cut it after Google’s May 8 update.- Website updates: why you need fresh content, not just a pretty design.- Agency-client workflow: how to get your unique voice and experience onto your site.
00:00 Rise of AI in Web Search05:35 Discussing premium vs. discount models09:24 Importance of optimizing websites12:30 Discussing local SEO and pricing strategy15:48 Importance of updating your website16:41 Updating outdated websites20:50 Algorithm changes for content ranking23:08 Prioritizing authentic website content
Resources & Tools Mentioned:• Google Business Profile• Google Search and zero-click features• ChatGPT-powered browsers and agents• Schema markup• Local SEO strategy• AI-powered site rebuild workflows
Follow & Subscribe:
🎧 Podbean: https://aimarketingexperts0.podbean.com/
📺 YouTube: / @aimarketingexperts
Aug 27, 2026
24 min
Aug 27, 2026
Aug 27, 2026
27 min
#ai #ainews #aiforbeginners #airesearch #aitools
In today’s episode, we break down how small business owners can stop losing leads by using AI to create hyper-personalized follow-up and nurture systems that feel like having a real team member working 24/7.
Automated follow-up used to mean sending canned emails with a prospect’s name tokenized in—but in 2026, that’s not enough. Modern customers expect you to remember their pain points, conversations, and context. AI-powered follow-up tools now let you reference the specifics from your sales calls, website info, or even their social media—so your nurture process feels intentional and authentic, not spammy or generic.
If you’re a business owner still chasing cold leads with the same old canned email drips, or relying on basics like mail merges and generic templates, you’re already behind. In this episode, you’ll hear real-world examples of how AI agents, like Chase and CloseBot, help roofing companies, contractors, and B2B businesses book more appointments, boost conversions, and recover thousands in lost revenue by personalizing every interaction—across text, social, WhatsApp, email, and more.
We talk about what good, better, and best follow-up looks like in 2026, practical tips for using AI (even if you’re not technical), and how small tweaks—like running your meeting notes or call transcripts through an AI—can instantly help you write better, smarter, and more relevant follow-up messages. You’ll also hear why following up with leads is still where the “fortune” lies for every business, and how AI can keep you organized, save you time, and help you recover leads you thought were dead.
What you’ll learn:
• Why most leads go cold—and what to do about it• How AI can write follow-up that feels personal, not robotic• Real examples of AI agents booking $25,000+ deals• Nurture sequences: good, better, and best practices for 2026• How to use AI with your call notes, emails, and sales history• “Chase”: Building an AI agent to follow up 24/7• Tools like CloseBot and Gemini Notebook for small businesses• Hyper-personalization: why referencing real context matters• How to plug in data from Zillow, social media, or emails for even better targeting• Tips for capturing success and iterating using AI• Small steps: how to get started, even if you’re not tech-savvy
Resources & Tools Mentioned:
• CloseBot• ChatGPT• Gemini (formerly Google NotebookLM)• AI note takers• GoHighLevel• Custom AI agents (“Chase”)• Review mining prompts• AI personalization workflows• Referral/re-engagement systems
00:00 Improving Lead Follow-Up with AI05:06 Solving contractor follow-up issues09:22 Building an Effective Sales Team09:57 Automating warm client interactions14:06 Importance of Authentic Marketing16:13 Personalizing Communication for Success20:38 Rapid AI advancements discussion23:34 Using AI for personalized responses27:06 Engaging with the community
Links:AI Marketing Experts: https://aimarketingexperts.net
YouTube: / @aimarketingexpertsPodBean: https://aimarketingexperts.podbean.com
Like, subscribe, and comment with your biggest challenge in following up with leads. Are you using AI to personalize your outreach—or still sending the same template to everyone? What do you want AI to help you automate next?
Aug 27, 2026
27 min







